opinion

Star Wars Creates Supermarket Chaos

It has been roughly four months since the one of the more anticipated movies in history was released to the public in cinemas, and it has been two days since the same film was released on DVD and Blu-Ray in stores April 4.

The results of the DVD release have been akin to that of the movie release.

Star Wars nerds sat outside the Fargo Target for weeks on end, vying to be the first in line to receive their own personal copy of the film.

Sure they could have purchased the film digitally on April 1, but Star Wars is all about collectable merchandise.

Odorous, sleep deprived and strung out on Red Bull, the nerds finally had their chance to claim what they perceived as theirs, a copy of the film with included behind-the-scenes and deleted scenes footage never before released to the public.

Nerds entered the store to find only five on-hand copies of the film, causing a riot.

Shelves were tipped over, televisions were damaged and a Star Wars nerd was injured running into a store.

“This was almost as bad as Black Friday,” Jerry Butterwing, a Target employee who was working on April 4, said.

“The force is not present with us,” Skywalker Johnson, a nerd who waited in line for a week at his local Target, said. “I was hoping to surprise my mother with a viewing of the deleted scenes tonight, but instead I guess her and I will be watching Dancing With the Stars.”

The problem lie in that Disney had grossly underestimated the needed supply of DVD and Blu-Ray copies of the film.

The company released a statement saying that due to the large amount of orders from the days earlier digital release, tangible copies of the film were not as expected.

The statement also said that with the digital, DVD and Blu-Ray releases of Episodes 8 and 9 as well as the three anthology films will see a much increased initial release of at-home copies.

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